Drone Lady to steer workshop at DJI AirWorks 2022


The group over at DJI introduced its speaker lineup for AirWorks 2022, its annual, enterprise convention. And I’m thrilled to announce that I’ll be amongst this 12 months’s lineup of stellar presenters.

The convention is designed for individuals who work on the industrial facet of drones, in industries equivalent to AEC and surveying, power, agriculture , public security and infrastructure. My workshop will probably be industry-agnostic, because it’s designed for completely anybody seeking to develop their drone enterprise (or the drone facet of one other enterprise).

It’s referred to as, “How To Pitch Your Drone Enterprise To The Press.” On this interactive workshop, you’ll discover ways to get higher press protection — whether or not it’s through a distinct segment weblog or a serious media outlet — to your drone enterprise or model. In spite of everything, as a member of the press myself, I get loads of pitches — each good and dangerous.

You’ll be taught a hefty checklist of buzzwords to keep away from, you’ll endure an train for crafting the last word elevator pitch, you’ll obtain ideas for composing your topic line (and sure, your topic line can typically matter greater than the press launch or physique of the e-mail!), and obtain some insider ideas to ensure journalists really cowl your story.

Who’s my DJI AirWorks discuss for?

This discuss is superb for any small enterprise proprietor seeking to get press protection for his or her enterprise, nevertheless it goes past that. Studying how you can pitch to press is a useful ability — even in the event you by no means discuss to pitch.

The talents switch to different forms of pitching — pitching to traders. Perhaps it’s simply pitching an thought it’s important to your boss, equivalent to in the event you work in an organization that doesn’t presently use drones, however you’re seeking to incorporate them.

This presentation is related for anybody launching a drone startup, attempting to construct up a private model, or attempting to generate curiosity in a giant drone firm.

Whereas I run The Drone Lady as a weblog targeted on this {industry}, my different journalism expertise features a previous life as a reporter for The New York Instances, The Orange County Register and MarketWatch. I presently additionally write about journey and finance for NerdWallet, the place my content material in the end will get revealed in The Washington Publish, Yahoo Finance and extra. I’ve acquired 1000’s of pitches in my lifetime — and dozens of pitches per day — so I do know what goes into a superb pitch in the event you’re looking for media protection.

DJI AirWorks 2022: when, the place — and all of the necessary different particulars

DJI AirWorks 2022 is ready for Monday, Oct. 10 by means of Wednesday, Oct. 12, 2022 on the Mirage Lodge & On line casino in Las Vegas. Count on it to be among the many greatest drone occasions of this 12 months.

My workshop on pitching your drone enterprise: My particular discuss is slated for Tuesday, Oct. 11 at 2:30 p.m. and can final 45 minutes. Anticipate finding me in Breakout Room C.

The lodge: The convention organizers have secured a room block with charges beginning at $168 per evening plus tax, although there are various different methods to save on a visit to Vegas together with reserving your Vegas journey on factors and miles.

Since The Mirage sits throughout the MGM Resorts portfolio, you’re eligible to earn MGM Rewards. When you have World of Hyatt elite standing, you’re in luck; Not solely are you able to e book your MGM keep on Hyatt factors, however your Hyatt standing matches with MGM Rewards standing. Meaning Hyatt high-rollers could also be entitled to different advantages like waived resort charges, expedited strains and complimentary self-parking.

Value and inclusions: So far as tickets to convention itself, they value $299 and embody full entry to your entire convention, together with keynote speeches, demos and workshops like mine. It additionally will get you into the Welcome Reception, which incorporates complimentary drinks and appetizers on Monday evening, plus complimentary breakfast and lunch on Tuesday and Wednesday. That’s successfully 5 meals price — which is nearly a simple method to justify convention prices proper there.

After all, don’t move up the meals in Vegas. After I’m not at AirWorks, you’ll doubtless discover me at Greatest Good friend at Park MGM, or on the Howdy Kitty Cafe.

Register for DJI AirWorks 2022 right here.

Will you be attending DJI AirWorks 2022? Let me know within the feedback under!

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