TikTok Marketing Done Right – Practical Ecommerce

[ad_1] TikTok is the hottest app to share and explore content. It frees companies from typical forms of marketing by allowing personality and creativity while building engagement and reach. In this article, I will look at four brands successfully marketing on TikTok. 4 Brands on TikTok Puma, the sports apparel company, builds exposure through branded…

What My Kids’ Roblox Addiction Taught Me About the Metaverse

[ad_1] Opinions expressed by Entrepreneur contributors are their own. As a technology communicator, a prerequisite of my job is to be in tune with the technology that’s on the horizon. I reported on digital transformation in retail for years. It’s been fascinating to watch brands come to life in augmented and virtual reality. And, particularly in…

Business, VAT, and Sales Tax Changes for eCommerce in 2022

[ad_1] With eCommerce booming, borderless shopping increasing, and so many different ways to buy and types of products to sell, governments are starting to feel left out of the loop when it comes to collecting taxes on transactions. Over the past few years, authorities around the world have updated laws to reflect the digital economy….

How to Improve the Deliverability of Your Ecommerce Newsletter

[ad_1] Benjamin Franklin started publishing Poor Richard’s Almanac in 1734 to promote his printing business. He published trivia, wisdom, weather reports, and practically everything people found useful at the time. Franklin ended up selling 10,000 copies a year. It was the first time newsletters were used for content marketing and promoting a brand. Newsletters worked back in 1734, and continue to do so in 2022. They are especially useful for ecommerce businesses. An ecommerce newsletter helps keep customers…

Overcoming the Limitations of Shopify Plus

[ad_1] Denis Dyli • January 31, 2022 Shopify Plus has done something incredible:  it’s brought enterprise-level eCommerce capabilities to companies on a reasonable budget.  What used to require entire teams to build and manage can now be had for just a few thousand dollars a month. But it’s by no means perfect.  From large catalogs…

How Do I Get Paid on Shopify? (& Do They Take a Percentage?)

[ad_1] Individual entrepreneurs and small businesses that are passionate about the ecommerce space are quickly opening up virtual storefronts on the popular ecommerce platform Shopify. Whether or not you already have an account with this ecommerce platform, you might be wondering how easy it is to make sales and get paid. With so many websites…

Amazon UK no longer packs in single-use plastic bags

[ad_1] This week, Amazon UK announced that it no longer packs products in single-use plastic delivery bags. The company has switched to recyclable paper delivery bags and cardboard envelopes for orders shipped from its own fulfillment centers. Popular marketplace Amazon has a large presence in the UK. In 2021, the company signed 18 renting deals…

How to Choose the Best Ecommerce Platform for Your Business (2022)

[ad_1] Whether you’re starting an online business, taking an offline brand into the digital landscape, or are at a point where your online presence brings in thousands of orders in a week or a month, the ecommerce platform your storefront is hosted on, has a big impact on your growth.  Imagine getting an influx of…

Sutro Pivots from Drinking Water to Swimming Pools

[ad_1] Ravi Kurani is an engineer and former venture capitalist who launched Sutro, a water sensor manufacturer, in 2012 in India. The company produced devices that measured drinking water quality, a major concern there. He told me, “We tried selling to the Indian government. It was the stupidest idea ever. Don’t try to sell anything…